Services

VIVA Lifestyle PR employs a variety of integrated creative strategies to smartly position each client and increase brand awareness in order to expand a client’s profile both on and offline and ultimately increase sales and profitability.

Small and nimble, our firm’s model is ideal for clients seeking support without large agency costs. We are able to keep our fee structure flexible whether it be supporting partners with a full campaign or helping those who are seeking expertise on a project by project basis.

Media Relations

Press office management
Media and trend monitoring
Proactive, tailored media outreach and creative story development
Copy writing and distribution of compelling press materials
Coordination of group and individual press trips
Reputation management, profile-building interviews and media training
Media networking, events and meetings
Event coordination and media roadshows
Media competitions, promotions and reader offers
Media mailings and strategic gifting programs
Awards and accolades

Strategic Partnerships

Development of brand messaging, positioning & PR tactics
Innovative strategies
Creative activations
International networks & affiliate agency partnerships

Brand Launches, Pre-Openings & Re-Openings

Whisper campaigns
News announcements
Profile stories
Media training
Exclusive media placements
Press trips
Social media set-up

Marketing

Strategic digital planning for cross-channel marketing and PR campaigns
Content strategy and creation
Website development and performance analysis (Search Engine Optimization – SEO)
Analysis and agency management for online advertising and spend (Search Engine Marketing, Pay-Per-Click Advertising)

Social Media

Social media consultancy, management and training
Digital workshops, online forums, blogger events and influencer chats
Networking events and meetings with online influencers
Press Trips

Branding & Design

Logo Design
Branding + Identity
Menu Design
Packaging
Business Collateral

Production

Quality photography and videography
Copy to suit and support your campaign

Travel Industry Relations

Trade show support
Tour operator and travel agent recommendations
Strategic sales and affiliate partnerships
Liaison with associated tourist boards and airlines
Sponsorship negotiations
Participation at industry events, conferences, training workshops and awards

Additionally, we can organize special events, help with crisis communications and more.

Click here to get in touch and learn more about our scope of services